For Italy’s 2023 Sanremo Festival, European fashion platform Zalando invited Stella Asia Consonni to direct a spot to air during the event’s live broadcast. Featuring of-the-moment Italian singer Ariete, the film is an energetic, playful representation of the platform’s ease and selection—allowing pop stars and regular people alike to shop outfits with a few clicks from the couch. Produced by Section 80.
Director: Stella Asia Consonni
Producer: Maria Clara Taglienti
DP: Andrea Dutto
Production Designer: Elena Mora
Styling: Lorenzo Posocco and Lucrezia Cuccagna
Color: Daniel Pallucca
Editor: Federica Intelisano